Google & Meta Ads for Central Coast & Newcastle Businesses

Professional, effective online advertising — built around real enquiries, not vanity clicks.

SEO builds visibility over time. Paid ads get you in front of customers today. Used together, they cover both the immediate and the long-term — which is why Google and Meta Ads work best as part of the same plan as your SEO, not a separate effort running in isolation.

AusLynx handles the full process directly — designing the graphic ads themselves, then setting up, managing and reporting on campaigns across Google Search and Meta's platforms (Facebook & Instagram). Budgets and targeting are built around what actually brings in enquiries and bookings for your business — not impressions or follower counts.

Google Search Ads

Show up right when local customers are searching for what you offer — with targeting and budget built around genuine intent.

Graphic Ad Design & Meta Ads

Custom graphic ads designed for Facebook and Instagram, built to stop the scroll and complement your organic social presence.

Reporting & Management

Plain-language reporting on what's working and what isn't, with campaigns adjusted continually — not set and forgotten.

Our Advertising Process

1. Strategy

We start with your goals, budget and audience — what a genuine enquiry looks like for your business, not just clicks.

2. Ad Creative

Custom graphics and copy designed for each platform, built to stand out in a crowded feed or search result.

3. Launch & Optimise

Campaigns go live and get actively tuned in the first weeks — refining targeting and budget based on real performance.

4. Reporting

Plain-language updates on spend, results and what's next — reviewed and adjusted on an ongoing basis.

Every campaign is managed directly, with the same integrity-first approach as our SEO work — no inflated numbers, no locking you into contracts that don't serve you.

Frequently Asked Questions

How much do Google & Meta Ads cost?

Two separate costs are involved: your ad spend (paid directly to Google or Meta) and our management fee. The right budget depends on your industry, goals and how competitive your local market is. Get in touch and we'll talk through what makes sense for your business rather than quoting a generic number.

What's the difference between ad spend and management fees?

Ad spend is the money paid directly to Google or Meta to actually run your ads — it goes straight to the platform, not to us. The management fee covers the strategy, ad creative, campaign setup, ongoing optimisation and reporting. Being clear on that split up front avoids any confusion about where your budget is going.

How quickly will I see results from paid ads?

Much faster than SEO — ads can start generating clicks and enquiries as soon as a campaign goes live. That said, the first couple of weeks are usually a tuning period, where budgets, targeting and ad creative get refined based on real performance data, so results tend to improve from there rather than being fully optimised on day one.

Do you create the ad graphics yourselves?

Yes. Ad creative is designed in-house as part of the service, rather than outsourced or left for you to supply — so the whole process, from the graphics through to campaign management and reporting, is handled directly.

What's the difference between SEO and Google & Meta Ads?

Paid ads get you in front of customers immediately, but that visibility stops the moment the budget does. SEO builds visibility that compounds over time and keeps working even without ongoing spend, but takes longer to build. Most businesses get the best results running both together — ads for immediate leads while SEO builds toward long-term, no-cost-per-click visibility.

Talk to Us About Ads